"...rich in anecdotes and retellings of turning points in the lives of Jobs, Apple and Pixar..." (Information Age, 1st August 2005)

"...the authors paint a vivid picture of Jobs as an occasional genius and a regular jerk. All of which makes for gripping reading for any Mac fan..." (icreate, July-December 2005)

"...Young and Simon are particularly good at telling the inside story..." (Belfast Sunday Life, 3 July 2005)

"...new perspectives on the creation of Apple...details Jobs's meteoric rise, fall and rise again..." (Moneywise, June 2005)

"...a well-balanced look at an incredible life. The achievements are all catalogued in full, as are the personal idiosyncrasies and shortcomings..." (Glasgow Sunday Herald, June 19 2005)

"Provides insight into inner businer business strategies and power plays between larger-than-life personalities such as Disney boss Michael Eisner." (USA Today)

"One of the most captivating business biographies of recent years. Young and Simon have done a masterful job." (Ft. Worth Star-Telegram)

"A fascinating tale of an imaginative genius." (BookPage)

An unauthorized and unflinching portrait of the phenomenon behind Apple

"My books are about the secret lives of hackers. This book is about the secret life of maybe the most influential person in technology. Who else can you think of that has put his stamp on three industries-computers, music, and movie animation? Once you start reading, you won't want to put it down."
--Kevin Mitnick, security consultant, www.mitnicksecurity.com author of The Art of Deception and The Art of Intrusion

"Assembling the artifacts and stories to showcase the achievements of man is the work of museums like ours. But history also relies on authors like Young and Simon, who have done a memorable job compiling the biography of Steven Jobs from conversations with the people who have been players with this extraordinary technology pioneer. And this book is a fascinating read as well."
--John Toole, Executive Director and CEO Computer History Museum, Mountain View, California

"During the high-tech boom years when Steve Jobs gained global recognition, I was on the Silicon Valley scene to witness his rise to fame. We all admired his genius and became aware of his flaws, as well. You won't want to miss this absorbing behind-the-scenes story."
--Steve Westly, California State Controller former senior vice president, eBay

"If technology was a competitive sport, Steve Jobs would be a combination of an NBA misbehaving superstar and an NHL player who high-sticks opponents whenever he thinks they've treated him badly. But he'd also be MVP. Fascinating and unforgettable."
--Carol Mitch, Best Damned Sports Show Period

Prologue.

PART ONE: Flowering and Withering.

1 Roots.

2 A Company Is Born.

3 Let's Be Pirates!

4 Learning to Fail.

PART TWO: New Beginnings.

5 The NeXT Step.

6 Show Business.

7 Master of Ceremonies.

8 Icon.

PART THREE: Defining the Future.

9 Mogul.

10 Breaking New Ground.

11 iPod, iTunes, Therefore I Am.

12 Clash of the Titans.

13 Showtime.

Epilogue.

Acknowledgments.

Notes.

Index.

JEFFREY S. YOUNG, one of the founding editors of MacWorld magazine, first met Steve Jobs in 1983. He is the author of the classic unauthorized biography Steve Jobs: The Journey Is the Reward. Young began his career as a reporter with the Los Angeles Herald-Examiner, and, after MacWorld, wrote for The Hollywood Reporter and worked for Forbes in the 1990s as its contributing editor from Silicon Valley, writing profiles and business pieces, including a very influential profile of Microsoft's Steve Balmer. In 1997, he cofounded Forbes.com. Young is¿also the author of¿Forbes Greatest Technology Stories (Wiley). He lives in northern California.

WILLIAM L. SIMON is coauthor of Kevin Mitnick's The Art of Deception and The Art of Intrusion, both published by Wiley, as well as the award-winning author of more than twenty other books.¿He lives in Rancho Santa Fe, California.

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JEFFREY S. YOUNG, one of the founding editors of MacWorld magazine, first met Steve Jobs in 1983. He is the author of the classic unauthorized biography Steve Jobs: The Journey Is the Reward. Young began his career as a reporter with the Los Angeles Herald-Examiner, and, after MacWorld, wrote for The Hollywood Reporter and worked for Forbes in the 1990s as its contributing editor from Silicon Valley, writing profiles and business pieces, including a very influential profile of Microsoft's Steve Balmer. In 1997, he cofounded Forbes.com. Young is¿also the author of¿Forbes Greatest Technology Stories (Wiley). He lives in northern California.

WILLIAM L. SIMON is coauthor of Kevin Mitnick's The Art of Deception and The Art of Intrusion, both published by Wiley, as well as the award-winning author of more than twenty other books.¿He lives in Rancho Santa Fe, California.